FULL TIME | ISLAMABAD
DAO Proptech (Pvt) Ltd. is looking for an exceptional Marketing Manager to join their team in Islamabad.
DAO Proptech is a property technology startup that facilitates investment in real estate. With the aim to democratise real estate investment, DAO has partnered with Real Estate giants to make micro-investing available to the masses.
As a Marketing Manager at DAO, you will be leading all marketing initiatives from digital marketing to content creation and PR.
In this role, you will:
Develop strategies and tactics to get the word out about the company and drive qualified traffic to their front door and website
Deploy successful marketing campaigns and own their implementation from ideation to execution
Manage the team and coordinate all marketing activities
Act as the Brand manager for the company and its projects
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting etc.
Produce valuable and engaging content for the website and blog that attracts and converts target groups
Build strategic relationships and partner with key industry players, agencies and vendors
Prepare and monitor the marketing budget on a quarterly and annual basis
Oversee and approve marketing material, from digital to physical collateral
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Analyze consumer behavior and adjust email and advertising campaigns accordingly
The ideal candidate will:
Have demonstrable experience in marketing together with the potential and attitude required to learn
Demonstrate proven experience in identifying target audiences and in creatively devising and leading marketing campaigns that engage, educate and motivate across channels
Have solid knowledge of website analytics tools and familiarity with graphic design and animation tools
Have experience in setting up SEO Strategy
Be up-to-date with the latest trends and best practices in online marketing and measurement techniques
Have the ability to work independently and be proactive
Desirable to have:
Experience in the Real estate domain
Experience with marketing, advertising agencies
About the employer:
DAO Proptech is a property technology startup that facilitates investment in real estate.
With the aim to democratise real estate investment, DAO has partnered with Real Estate giants to make micro-investing available to the masses.
PKR 100,000 - PKR 150,000
Paid time off (annual leaves+ bereavement+maternity)
1 flexible (work from home) day/week
DAO is in the process of implementing health benefits and Provident Fund
Entitlement to all future benefits
Highly performance driven and disciplined work environment